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How Marketing Videos Help Your Website Strategy
Posted January 7th, 2013 by David Caron
Marketing videos are a powerful tool that businesses have been using to help their website. What people often don’t know or understand is how video helps their website. As marketers, if we don’t understand how a marketing tool can benefit us or how it works, we don’t typically use it. Videos however are something that [...]
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Successful Lead Generation Strategies for Businesses
Posted December 21st, 2012 by ashleytaggart
Successful Lead Generation How much money and time is being spent on lead generating? Where are all your efforts being directed, outbound lead generation or inbound lead generation? What steps is your company taking to successfully generate leads? Do you feel like your way of doing things isn’t working out? There are simple steps you [...]
Marketing
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Top 10 FREE Social Media Channels For Your Business
Posted December 19th, 2012 by David Caron
Social media is growing daily and there are certain places that you need to post your content to be successful. Here’s a quick list of the top 10 free social media channels you’re business can use to capitalize on this ever growing medium. Your social media campaign messaging should be posted on Facebook, Google+, Twitter [...]
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5 Effective Ways To Use Video in Your Marketing
Posted November 20th, 2012 by David Caron
Marketing is among the most important aspects of business, after all unless you market what you do and who you are potential customers will not know who you are or what you have to offer. As the world becomes increasingly visual and interactive, businesses need to step up their game and engage customers in ways [...]
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Five Arguments for Video Marketing That Drive Serious Results
Posted November 16th, 2012 by David Caron
If you’re considering video marketing, you’ve likely done some research. If you’ve done some research, you’ve likely been bombarded with “eye-popping” numbers that will “blow your mind.” 100 million Internet users watch an online video each day. 90% of online shoppers find videos helpful in making purchasing decisions. 59% of senior executives would rather watch [...]
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Why Your Business Needs A Facebook Business Page
Posted September 17th, 2012 by Noah Gamache
Facebook is an extremely powerful social media site when utilized for a business. Having a Facebook for your business can be very helpful in drawing new leads to your company’s website. One reason is simply because of how popular Facebook is. The word ”Facebook” is the number one most searched term online, and number one [...]
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How And Why Content Curation Is Important To Marketing
Posted September 11th, 2012 by Noah Gamache
Content curation has become and is becoming the most effective way for businesses to market themselves on the internet. Content curation is a process comprised of finding, organizing, and sharing online content through multiple mediums and outlets. Proper content curation utilizes social media, sharing, pinning, tweeting, liking, commenting and posting the content in order to [...]
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Product Videos & SEO Leads to In-Store Sales
Posted September 4th, 2012 by Noah Gamache
It’s proven that being found through search engines leads to more leads, conversions, and therefore sales. Product videos or videos that detail a product explaining, and demonstrating how it works, can have especially effective results. In general, website visitors who view product videos are 85% more likely to buy than visitors who do not (Internet [...]
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How to Use Video at Every Step of Your Sales Lead Funnel
Posted August 14th, 2012 by Noah Gamache
Depending on where you are in your relationship with a potential lead you will act differently towards them. You wouldn’t try to make a huge sale with a lead who doesn’t even know your name. On the other hand you wouldn’t try to introduce yourself to a client that’s been doing business with you for [...]
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Olympic Photos That You Love to Share
Posted August 13th, 2012 by David Caron
We will be compiling a ton of Olympic photos that you love to share. We’ll start with this one. Mom Brought Nutella! Olympic Sized Photos
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How to Increase Video Viewership and Obtain More Leads!
Posted August 7th, 2012 by David Caron
Video has developed into a strong and cost effective marketing tool. Companies using video is becoming what a website was ten years ago; companies that are using video now, and using video well, are flourishing. There are two things that need to happen in order to use video effectively. The first being increasing your viewership; [...]
